China’s ’Lipstick King’ named as one of the Top 100 Most Influential Peopl

6月 16, 2021 li Anne


China s lipstick king Li Jiaqi – also known as Austin Li – has been acknowledged by Time Magazine as being one of the emerging Top 100 Most Influential People in recognition of his personal achievements in China s e-commerce livestreaming. Li is an official partner of Meione, an innovative e-commerce company based in Shanghai.

In 2018, he appeared side-by-side with and then outsold Jack Ma at Alibaba’s ’Ten Years, Ten People’ event, selling 15,000 lipsticks in just five minutes. Then, in 2019, he helped drive $US145 million in sales on e-retailer Taobao during China’s Singles’ day shopping extravaganza. He holds the Guinness World Record for ’The most lipstick applications in 30 seconds’ and has appeared alongside many A-list celebrities and news commentators, bridging the gap between traditional media and social media.

Throughout 2020, Li focused his attention and reach on helping China cope with the COVID-19 pandemic. Working with state media representatives to promote local products from hard-hit Wuhan and stimulate the city’s struggling economy, Li helped raise CNY70 million on Chinese New Year’s Eve to aid rural farmers and entire communities.

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